A financially empowered India; a vision several Fintechs hold albeit only a handful is vigorously working towards it. Niyogin, a unique early-stage public listed company is striving to empower millions of aspiring individuals and small businesses to transform their dreams into realities through an ecosystem of products, partnerships and exceptional customer experience – all powered by technology.
An amalgamation of technology with a focussed mission; Niyogin has strategically built a product and service stack that has the potential to serve a wide range of customers. Its existence is a natural extension of being a facilitator for a new and empowered tomorrow by building a leading ‘Neobank’ platform infrastructure company with the right mix of products.
Niyogin has a customer-centric approach, one that is dedicated to servicing MSMEs and 800 Mn+ rural Indians through technology. It is a holistic platform that delivers solutions for credit, financial inclusion, investments and SaaS services, working in conjunction with a partner-led model that gives affordable access to millions of potential customers.
The system to date has been wherein the ‘haves’ of the society dominate while the ‘have-nots’ are often exclusionary and try to make ends meet. Niyogin is devising products and services that are more inclusive and can benefit the maximum number of people. The constant and thoughtful innovation is paving the way to include the excluded.
Having a socially inclusive business that is designed to deliver products and services for all, Niyogin has developed a financial platform that empowers and allows its partners to generate income and provide service/product access to customers across India. It follows a unique, one-of-its-kind partnership model that allows them to touch base with a huge market while enabling income generation and customer acquisition for the partners.
Niyogin acquired Moneyfront and iServeU in the year 2019 and 2020, respectively to widen their canvas of offerings. Initially, Niyogin’s line of business included several credit modules but with the thirst to empower the society surrounding them, they acquired companies with similar goals.
IServeU focuses on Rural Tech and offers a platform that aims to financially empower the 800 Mn+ rural population of India. With noteworthy services like Aadhaar Enabled Payment System, Direct Money Transfer, MicroATM, etc, Niyogin’s subsidiary, iServeU, envisages building an inclusive India.
On the other hand, Moneyfront, a robo-advisory asset management platform offers financial advice to individuals and companies. With limited human intervention and affordable advisory services, Moneyfront aims at another story of building financial literacy in India.
Niyogin Powering Partners
Niyogin’s service layer also includes API integration and SDK integration that helps business correspondents, Kirana stores and financial intermediaries to touch base with rural and urban consumers. While the urban populace has a variety of service providers to choose from, the rural segment is often left underserved and hence, needs the most empowerment.
Niyogin’s platform build is not unique in its design but also in its approach- through its partnership model, it drives income augmentation for partners while serving end customers a chance to realize their dreams with best-in-class products and services – A way to empower India!
